How to get the message across Nothing beats a good tagline! Usability testing on 10 cents a day Repeat after me: Focus groups are not usability tests. Several true things about usability testing Do-it-yourself usability testing How often should you test? How many users do you need? How do you choose the participants? How do you find participants? Where do you test? Who should do the testing? Who should observe? What do you test, and when do you test it?
Sunstein has long been at the forefront of developing public policy and regulation to use government power to encourage people to make better decisions. In this major new book, Choosing Not to Choose, he presents his most complete argument yet for how we should understand the value of choice, and when and how we should enable people to choose not to choose.
The onset of big data gives corporations and governments the power to make ever more sophisticated decisions on our behalf, defaulting us to buy the goods we predictably want, or vote for the parties and policies we predictably support. Alex Castrounis, business consultant and former IndyCar engineer and race strategist, examines the value of AI and shows you how to develop an AI vision and strategy that benefits both people and business.
AI is exciting, powerful, and game changing—but too many AI initiatives end in failure. Alex Castrounis has simplified complex topics so that anyone can begin to leverage AI within their organization. In this essential book, he shares his expertise with the rest of us. Effective administration of libraries is a crucial part of delivering library services to the public. To develop and implement best practices, librarians must be aware and informed of the recent advances in library administration.
Library Science and Administration: Concepts, Methodologies, Tools, and Applications is a comprehensive reference source for the latest scholarly material on trends, techniques, and management of libraries and examines the benefits and challenges of library administration.
Highlighting a range of pertinent topics such as digital libraries, information sciences, and academic libraries, this multi-volume book is ideally designed for academicians, researchers, practitioners, and librarians seeking current research on library science and administration.
Written by two practicing librarians who are passionate about communicating with users, the book provides both the inspiration and drive to market your library and practical tips and suggestions on how to do that effectively. Topics covered include: The process of planning a marketing campaign and how some time spent on planning at the outset can help keep you focused and help you determine your level of success.
Brand consistency is stressed here. Marketing tools: Digital publications, Social media, Visual and print marketing materials, Personal interactions Events you can use throughout the year. But no matter what he does, his parents just don't seem to get the picture. Isn't it obvious they're ruining his life? Her chronically single status is no problem, though, since her job as an entertainment reporter affords her the opportunity to meet plenty of truly great lovers in the music industry.
When her ex-boyfriend is tragically killed in an accident, Amari starts to rethink her party-girl lifestyle. Facing forty and determined not to be the old chick in the club, she trades in her little black book for a leather-bound Bible and starts attending church.
Mandrel Ingram retired his player card when he found the Lord. After two years of celibacy and praying for God to send him his mate, he thinks he may have found her when he meets fiery, beautiful, smart Amari.
He might have cause to wonder, as Amari becomes bored with their G-rated dates and starts to miss the thrill of romance in her life. When Amari interviews up-and-coming singer Apollo Rison for an article, his no-strings, live-for-moment attitude intrigues her. Already sexually frustrated and desperate for a new adventure, Amari propositions him for a one night stand. Before long, she is burdened with guilt and torn between Mandrel, who nurtures her spiritual side and makes her a better woman, and Apollo, who feeds her creative side and provides the passion she craves.
Caught between the man she wants and the man she needs, will Amari turn to God for guidance? Three New Chapters! After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book.
It allows you to have the essential ideas of a big book in less than 30 minutes. By reading this summary, you will discover the principles of "usability" allowing to design websites and applications adapted to the uses. You will also discover : how users navigate on your website ; how to respect certain conventions and ask yourself the right questions to improve the usability of your website; a simple method to effectively test the usability of your website; some tips to convince your company's managers and shareholders to make usability a priority.
You may think that usability depends primarily on the new technologies available. In fact, it depends mostly on usability. That's why its principles change little over time: while technologies evolve very quickly, human behavior evolves very slowly. It will simply help you to ask yourself the right questions to design websites and applications adapted to the uses.
What are you waiting for to become a usability expert? Untuk itu, situs Anda harus lugas dan logis. Jelas maksudnya, gamblang arahnya! Apa pun istilah yang Anda gunakan—kebergunaan, kemudahan penggunaan, atau desain yang bagus—perusahaan yang mempertaruhkan peruntungan dan masa depan mereka pada situs Web muai menyadari bahwa ini adalah isu yang sangat penting.
Dan buku ini melakukannya dengan sangat cepat, halus, dan dengan humor".
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